A Hollywood Icon Meets High-Performance Luxury in the Latest Porsche Design Campaign.
Porsche Design has made a striking move by naming Orlando Bloom as the new Brand Ambassador for its Timepiece and Eyewear collections. The actor, known worldwide for his roles in The Lord of the Rings and Pirates of the Caribbean franchises, is also a dedicated Porsche enthusiast. Bloom’s latest campaign with Porsche Design highlights his appreciation for sleek, high-performance designs that mirror the aesthetics of the iconic Porsche 911.
The campaign showcases Bloom in two stunning red-hued images, exclusively revealed by Maxim. Posed next to a Porsche 911, he sports the legendary Porsche Design Chronograph 1, a watch deeply rooted in the brand’s heritage. Alongside the timepiece, he also models select sunglasses and prescription eyewear from Porsche Design’s latest collection, seamlessly blending style and performance.
“It’s a great honor to represent Porsche Design as Brand Ambassador,” Bloom stated. “From our first conversation, I was excited about the idea of a partnership. I immediately sensed that the Porsche Design team and I share a mutual passion for great design and a similar mindset. The brand has a unique way of translating the unmistakable design and timeless elegance of icons like the Porsche 911 into lifestyle products. This blend of sports car-inspired aesthetics, unique heritage, and exclusive lifestyle truly fascinates me. It’s exciting to now be part of this success story.”
The centerpiece of the watch campaign is the Porsche Design Chronograph 1 – All Black Numbered Edition. Inspired by the Porsche 911 and originally created in 1972 by F. A. Porsche, this watch revolutionized the industry as the first all-black chronograph. The design was influenced by the 911’s dashboard, and in 2022, Porsche Design re-engineered it, staying true to its legacy while incorporating modern advancements from its Swiss watchmaking division.
In the eyewear campaign, the standout model is the P’8478, alongside six other sunglasses and prescription styles from the 2025 Porsche Design Eyewear Collection. Designed by F. A. Porsche in 1978, the P’8478 was the first sunglasses model to feature an interchangeable lens system. Its innovative quick-release mechanism allows wearers to swap teardrop-shaped lenses in various colors to adapt to different lighting conditions. Crafted from lightweight titanium and scratch-resistant polycarbonate, these sunglasses offer both cutting-edge style and high performance, making them a must-have for Porsche aficionados.
Orlando Bloom’s partnership with Porsche Design brings an exciting fusion of Hollywood charisma and high-performance luxury. His genuine enthusiasm for the brand adds authenticity to the campaign, reinforcing Porsche Design’s status as a leader in innovative lifestyle products. With this collaboration, Porsche Design continues to merge automotive-inspired aesthetics with premium craftsmanship, ensuring its place at the forefront of both timepiece and eyewear fashion.
