Rihanna’s Savage X Fenty teams up with Diesel for a daring, body-positive line that redefines lingerie and sleepwear.
Rihanna has done it again. In her latest collaboration, the global pop sensation and fashion powerhouse has joined forces with Diesel to unveil a striking new lingerie and sleepwear line under her brand Savage X Fenty. Known for its inclusivity and fearless approach to fashion, Savage X Fenty has consistently pushed boundaries. This time, with Diesel’s edgy, street-style aesthetic in the mix, Rihanna’s Savage X Fenty offers something truly daring. The result? A vibrant, unapologetically body- and sex-positive collection that’s already making waves in the fashion world.
Rihanna’s Savage X Fenty has always been about embracing diversity and body positivity, celebrating all body types and rejecting traditional beauty standards. Diesel, an iconic brand known for its rebellious approach to denim and fashion, is a fitting partner for Rihanna’s vision. By blending Savage X Fenty’s inclusive ethos with Diesel’s bold, streetwise edge, the two brands have created a line that’s designed for anyone ready to make a statement—whether at home or out on the town.
The Diesel x Savage X Fenty collection features a range of pieces, from risqué lace bodysuits and vibrant, patterned underwear to cozy, stylish sleepwear. With a palette that includes deep reds, rich blues, and classic blacks, the line is as versatile as it is eye-catching. Rihanna and Diesel designed this collection with the goal of allowing everyone—men and women alike—to feel empowered and sexy.
In true Rihanna style, she previewed a stunning red lace set paired with a dramatic blue boa in her Instagram posts, showcasing the collection’s fearless and flirtatious side. Known for her recent workwear-inspired looks, Rihanna is showing off a different side here—one that’s all about confidence, boldness, and embracing one’s unique style. Her red and blue look has already captured fans’ attention, setting a daring tone for the rest of the line.
Men aren’t left out, either. Diesel x Savage X Fenty includes a selection of men’s underwear and sleepwear, designed to be as comfortable as it is daring. With Diesel’s characteristic ruggedness and Rihanna’s design flair, the men’s pieces offer a unique take on lingerie and loungewear, proving that Savage X Fenty’s ethos of self-confidence and body positivity extends beyond gender boundaries.
The campaign for the Diesel x Savage X Fenty collection was shot on the sun-soaked beaches of Tuscany, adding an element of luxury and adventure to the already vibrant line. Italian models posed against a striking coastal backdrop, showcasing everything from the bold, color-rich lingerie to the laid-back sleepwear pieces. The combination of Rihanna’s Savage X Fenty style and Diesel’s Italian roots creates a collection that’s fresh, international, and unmistakably bold.
The Italian influence in the campaign isn’t just about the scenery—it’s about attitude. Diesel has always embodied a distinctly European boldness, while Savage X Fenty brings a global pop culture vibe. Together, they celebrate a rebellious, boundary-pushing spirit that’s become synonymous with both brands.
Savage X Fenty, since its inception, has made waves by redefining what a lingerie brand can stand for. Rihanna’s vision extends beyond simply creating clothes; it’s about fostering a culture of inclusivity, self-expression, and empowerment. This collaboration with Diesel is an extension of that mission, appealing to people who are ready to break free from fashion norms and embrace pieces that reflect their unique personalities.
Both Diesel and Savage X Fenty have been unapologetic in their approach to design, and this collection is no exception. The line champions self-confidence and body positivity, encouraging wearers to feel bold, sexy, and unapologetically themselves. This is lingerie and sleepwear that’s made to be seen, worn with pride, and celebrated.
Despite its high-fashion appeal, the Diesel x Savage X Fenty collection is made to be accessible. Both brands have emphasized inclusivity not only in terms of body positivity but also in making high-quality, stylish pieces available at a reasonable price point. This collection reflects that commitment, ensuring that luxury doesn’t have to come with an unattainable price tag. By making daring, edgy fashion affordable, Rihanna and Diesel are allowing everyone a chance to feel empowered by what they wear.
The Diesel x Savage X Fenty collection is now available online and at select Diesel stores worldwide. From bold lingerie sets to comfortable loungewear, there’s something in this line for everyone. Rihanna and Diesel have created pieces that go beyond style—they’re statements of individuality and confidence. Whether you’re looking to elevate your sleepwear game or make a bold fashion statement, this collection is one that shouldn’t be missed.
With her latest release, Rihanna is not only setting trends; she’s redefining the fashion industry’s values. The Diesel x Savage X Fenty collaboration is more than just a collection—it’s a movement, one that encourages everyone to embrace their inner confidence and express themselves without fear.
